Feathers, Fins, and Fur Design

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Ideas posted: 4
Posted by: Wasabi Ventures
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Our publishing company runs a site for pet lovers called "Feathers, Fins, and Fur".


What do you think of the design?


What would you change?

Category: Pets
Tags: design pets
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The site doesn't clearly state what it's about. You need page links to navigate through the site. It needs to be organized in a way so that you know what each component is about, it seems rather random making it difficult to grasp what the site is promoting, selling, informing on, etc.
Sep 23, 2010
1. I'm offended by the tigers. Deeply. Tigers are not pets. They eat kittens and puppies. I'm support Carolina Tiger Rescue (a local organization, BTW) and they have enormous problems with people thinking tigers are pets.
2. It's not at all clear what the site is about. Baby bows (the ad), tigers, pets, iPhone, obscure jewelry that has nothing to do with pets. What would be in the newsletter?
3. You can't get back to the home page easily from either Contact or About Us.
Jan 30, 2010
Nice overall look, but the design makes it hard to see quickly what the site is for. Am I buying things here? Joining a community? Researching information? This kind of info can be solved with a tag line 'above the fold' (in the masthead or as a header to the navigation) that says something about why you are here and what you will get from visiting. Even something as simple as "news, views, stories and products for animal lovers" would help.
Jan 19, 2010
I think the site background is little dull(grey),u should have gone for some other light colors yellow etc

Rather than pasting the images of the animals(tigers,lizards etc)on your homepage,it would be nice to replace those images with cartoons or animations.
Jan 17, 2010
I think the website has good ideas. It looks a bit confusing. The writing it too light to read. I would make it where when you rolled your cursor over the the directory the menu would drop down. The other thing I would do is make sure people know its a pet lovers website and not just another animal rescue looking for donations. Maybe a header that reads from Pet lovers for Pet lovers.
Jan 4, 2010
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